No, that's not what I said. Things that aren't on a spec sheet aren't necessarily a moat.
Better aesthetics are an output of the moat, not the cause. The design and product-focused culture which is an extension of the Jobs DNA that the company was founded (and re-founded after NeXT reverse-takeover) is part of that moat and manifests through all levels of organisation of the company, and the other is the software layer, which has network effects and is a very high-barrier to entry (how many companies can create and maintain OSes and dev platforms that are differentiated and high quality and secure? There's only a few companies.. it's why Nokia and RIM never had a chance against the iPhone, because it wasn't a phone, it was a computer and OS+APIs, etc).