LounginMKL Posted March 1, 2019 Share Posted March 1, 2019 https://www.sec.gov/Archives/edgar/data/1759509/000119312519059849/d633517ds1.htm#toc633517_11 This Twitter thread sums it up pretty well Seems like a good case study for marketplace business model. No personal opinion yet =D Link to comment Share on other sites More sharing options...
Pelagic Posted March 4, 2019 Share Posted March 4, 2019 Interesting reading. I think most interesting was the breakdown of the per ride metrics ( ) where they're losing ~$1.50 per ride. I think the twitter synopsis you linked to, while a good summary for the most part, got the take rate incorrect. It claims 13% vs. Uber's 25% when in fact both have effective take rates in the mid 30% range after their various fees. Overall it's a fascinating look at a business that most people would think is printing money. The real costs are a lot higher than most would expect and I don't think there's a lot of room to take a higher cut from drivers. I'd also be interested to see a breakdown of their scooter/bike rental operations to see % of revenue they think they'll provide at scale. Link to comment Share on other sites More sharing options...
Broeb22 Posted March 5, 2019 Share Posted March 5, 2019 Would love to know the Bookings per rider mile or per rider minutes (pricing is based off mileage and time elapsed). How much has Lyft increased pricing on this basis as well? That is one lever that may be tough to tease out. The only data points that could help would be 1 billion cumulative rides that represent 10 billion cumulative miles. Does each ride really average 10 miles? Seems longer than most of the Uber trips I've ever taken. Anyways, would be interesting to know if anyone finds these data points or proxies of them. Link to comment Share on other sites More sharing options...
fareastwarriors Posted March 5, 2019 Share Posted March 5, 2019 Might be interesting. Link to comment Share on other sites More sharing options...
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